Friday

Electric Lounge Launch

Sucker punched by the flu!
Melbourne Spring Fashion week is upon us again, and after the bitterest winter I can recall, the thought of taking the week off to enjoy the cities events during MSFW has kept me motivated and hard at work. Waking up with flu symptoms put a kink in my plans, and spent most of the morning in tears, a sort of tantrum like behaviour. Thankfully I have a supportive boyfriend to talk me off the ledge, so I switched to a more comfortable outfit than the one I had planned, and headed to Doncaster with my bestie for a night out all things fashion.
Thank You to bloggers Phoebe of Lady Melbourne & Sarah of Style Melbourne for the fun event, and all the lovelies we met tonight. See you all next week at the runway shows!
 Wearing H&M blouse & sweater / Palazzo wool crepe pant from my current SS12 collection / Midas heels / Witchery Belt
More Pics Below 

Spring Fashion Runway

Last night Stonnington displayed the first of the Spring collections by way of the annual Spring Fashion Runway. The evening was also to celebrate the Fashion Hall of Fame newest inductee Karen Webster
We arrived fashionably late to the Malvern Town hall after attending the Sportsgirl event on Bourke St where the lovely Whitney Port was presenting her WE collection for the aussie label and answering our style questions. 
Just in time for the runway, we were seated with the other bloggers, got to have a quick catch up with the lovely Micah of RAWW blog and met Chloe Ting in person
The highlight was easily the girls of TETTMANNDOUST who's collection was a breath of fresh air with handmade silk garments with the most delicate and intricate patterns, almost ethereal with the sharpest of edge to it.
I wore: Zara Blouse / Stradvarius Jeans / Rada Priya ss12 shell jacket / ASOS heels
FULL POST BELOW

Monday

bed head

I can't even begin to tell you how busy these last few weeks have been, and with Spring and its respective Fashion Week just around the corner, it's about the right moment to take some time out in bed for a blog post:
in bed wearing my ss12 Illustrated tee ( available now here), Ziggy denim, some raggy faux fur from ebay and a rude red lip
More after the jump 

Wednesday

Spice up your life

The highlight of my month/year/decade: The Spice Girl's reuniting for the London2012 Closing Ceremony. Happiness.
I may have lost some of you with my opening line, but for those that also share the obsession of my youth, The Spice Girls played a pivotal role in my development of identity all the way through to my current career. 
I grew up without television or internet and so relied heavily on my cd player, magazines and Thursday nights at my best friend Hilary's house, where I got to indulge in pop culture. The first time I saw the video clip for Wannabe in July 2006, I was 11. I don't think im exaggerating when i say that it sparked a revolution inside me.  Floor to ceiling posters and pictures of each flavour of spice (Baby was, and is, my favourite!) decorated my room. Union Jack, Peace signs and Girl Power were my anthem. All this was to the horror of my mother, who had chosen to raise her 9 children in an alternative environment, free from the mass consumerism and pop of the spiralling main stream!
I didnt have money to buy Spice Girl's merchandise, so I made my own. All of my barbies got make overs, and every picture or word related to the group was clipped out of magazines and newspapers and collaged. I think I even asked my mum to buy me a playboy magazine that had a nude feature on Geri Halliwell! But the only spice girl I saw stripped was Mel B in Las Vegas 2009 when she was in The Peepshow at Planet Hollywood!
I admit the reunion for the Olympics brought a tear to my eye. And if blogs existed back in 1996, mine would show the full extent of my not-so-youthful obsession... 
no more about Spice Girls from me here
But you can follow me on instagram: @RadaPriya
MSFW is fast approaching, and tickets are selling out - get yours here at Ticketek, and I'll see you there!
xx

Friday

fashion foothold

Last year I posted about the arrival of Zara down under, fast forward to Wednesday and its proof that Zara has a foothold in the Australian market with its 4th store opening in Chadstone the fashion capital. I was particularly proud to go along that afternoon, as I know how hard all the staff worked in the lead up. And it was a beautiful result, based on the New York fifth avenue store concept. I met up with friends and colleagues from the Bourke st store and we swooned over the new exclusive season collections and the sparkly new layout!
I snapped a few pics of the store and its fashionable customers
You'll see more from me at Chadstone over the next few weeks, as I'll be posting from the fashion capital as part of the SS12 Official Blogger Team!
I'm wearing designs from my SS12 Collection - coming soon! x

Monday

under the lemon tree

Lifes been dealing alot of lemons lately, and its too cold for lemonade. Hot lemon & honey tea and the company of good friends has helped weather the storm. There are always ups to all the downs, after all, couldnt have one without the other. On that note   the one i prefer ♪ I am so looking forward to sharing my next collection, I've worked hard on all the pieces and happy how it's coming together. I would love to share via an amazing lookbook shoot, but the lemons haven't fallen right (excuse the pun, an attempt to avoid talking about the "down's") Never the less, over the next month and into Spring, you'll get a chance to see, hopefully fall in love, and own your own piece of the collection.
This is another look for the 4-part mini shoot featuring the "Illustrated Tshirt" SS12 collection. I paired the tee with the pencil "Banksia Print" Skirt, Dhalia Wooden wedge, silver lace collar necklace and very vintage clutch purse from the 1960's
Angophora bakeri or what I call the Banksia flower is a gorgeous Native Australian flora that features through my SS12 collection
If you like any of these two pieces, you can order here using paypal buttons below

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Illustrated T Shirt

100% Pure Cotton which is woven in a super soft jersey with slight stretch.
It's available in size SMALL to XL
Price is $60 AUD 
Free Postage Australia wide
($12 International Shipping) 
Delivery is Approx 7 days
Easy Checkout here:


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Banksia Print Pin Skirt

Centre front zipper 100% Pure cotton
$125 AUD



Size



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If you would like to pay direct debit
Please email request to me
radacampbell@gmail.com

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